Dynamics of Mass Communications: Media in the Digital Age with Media World DVD and PowerWeb |

| Author: Joseph R Dominick Publisher: McGraw-Hill Humanities/Social Sciences/Languages Category: Book
Buy Used: $9.85
New (8) Used (51) from $9.85
Avg. Customer Rating: 1 reviews Sales Rank: 116693
Media: Paperback Edition: 9 Number Of Items: 1 Pages: 439 Shipping Weight (lbs): 2 Dimensions (in): 10.7 x 9 x 1.1
ISBN: 0073268704 Dewey Decimal Number: 301 EAN: 9780073268705 ASIN: 0073268704
Publication Date: March 30, 2006 Availability: Usually ships in 1-2 business days
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Editorial Reviews:
Product Description Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age with a free Student DVD that adds video and interactivity to the student's textbook experience and brings students up-to-date on the latest developments in mass communication,--from the emerging role of cell phones and iPods in the mass media mix to the growing impact of blogs on the practice of journalism.
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Customer Reviews:
I had to get this book for class, but I still enjoyed it December 9, 2007 2 out of 2 found this review helpful
This is required reading for the class I was taking, but it was a well wtitten book and well organized so I actually enjoyed reading it all 3 times. CD is a nice extra gives you a good overview of each chapter and prodution is nice and clean.
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